Swedish blogger,  entrepreneur and environmentalist with a passion for travelling and exploring our big blue planet. Today I work in sales within natural cosmetics but whenever I find the time I find myself out on adventures ready to tell you about my stories and inspire to live your life to the fullest. I started my environmental lifestyle 10 years ago and aim to inspire you to live your greatest life – with the environment in mind.

2013 I founded Pureproducts.se, an online store with natural organic products after a chemistry teacher told me to start looking at what my beauty products really contained. I was inspired to find the coolest products out on the market. This lead me a few years later to start my distribution company where I decieded to find the best organic beauty brands on the market and share them with the scandinavian market.